1/2 Sweet Vermouth (1 oz Vya)
4 dash Apricot Brandy (3/8 oz Rothman & Winter)
2 dash Grenadine (1/8 oz homemade)
4 dash Lemon Juice (1/2 oz)
Shake with ice and strain into a cocktail glass. I added a lemon twist. For a more rum-driven drink, 1 1/4 oz each for the rum and vermouth, 1/4 oz for the juice, and a barspoon each for the grenadine and liqueur would work.
A few weeks ago, I received a small sample of the new Ron de Jeremy Rum -- yes, the rum that features the likeness and name of adult film star Ron Jeremy. The idea for the rum apparently started as a clever joke using "ron," the Spanish word for rum, and when Ron Jeremy was finally contacted, he approved of the marketing brainstorm. I know from watching the documentary Porn Star: The Legend of Ron Jeremy, Ron is a shrewd businessman with a good sense of humor, so it did not surprise me that he would support this venture. Soon, 72-year old Cuban Master Distiller Francisco "Don Pancho" Fernandez got aboard, and they crafted a 7 year old rum made in Panama.
So does the joke end with the name? On the nose, the rum possesses notes of caramel and leather. The sip has a bit of body to it and contains vanilla, clove, and tannin notes; the latter aspect comes across as a wood note that was a little rough. My assessment was that this rum is no joke and would make a good mixing rum but perhaps not a sipping one. Mixing could tame some of the sharper edges and perhaps offer some spice and intrigue to a cocktail. The rum is perhaps priced a little higher than I would like at $30-35 per 750mL bottle; that puts it in the same price league as Smith & Cross, Scarlet Ibis, and El Dorado 12 which is some stiff competition. Moreover, if you forget that I said leather, wood, rough, and stiff in this paragraph, you might even forget the marketing behind this spirit.
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